The Development Experiences of iKode Newsletter Software
Email Marketing campaign for business, at present, has become one of the most important online promotion and marketing solution. Our company, iKode Information & Technology Co.,Ltd., have realized for this marketing development mainstream for about 5 years. So in 2006, we had developed the email marketing software for the whole world users who wanted to utilize the ESP as the products information carrier to achieve the high ROI.
However, with the spam rate hovering at the high rate in contemporary society and every ISP has already tried to incline the protect regulation for all Internet surfers, most of the email service platforms (ESP) tried to develop a new, convenience, and mostly, can increase the delivery rate email marketing solution for all users. In iKode, we cannot stop the mainstream, so we decided to explore another way which was suit for any type of company, any type of web site, and any different company situation. Therefore, the update work had been added to the schedule time sheet.
About nine months ago, our company technology department started the update procedure as the main affair in the routine work. In order to provide all the users the totally functional and inexpensive newsletter software, we integrated all the famous newsletter software brands' advantages and avoid their disadvantages and made a very detailed improvement plan. Our tech department intended to develop one omnipotence software, so in the duration of all the way, our tech department had opened more than one hundred meeting to discuss the next plan or the next milestone, strictly followed the project plan, then at the last, about 5 months ago, the demo had been released out.
Demo was not our destination. When the demo was successfully released, we had lots of testing works to do. As we know, though the testing demo can be used for the email marketing, there were other hidden bugs contained in the software. We wanted to offer our every customer one perfect software for using, as the result, we had spent more than 4 months for testing. During the testing process, fortunately, not only for the testing, but also we had some breakthroughs to gain the high sending speed and software's stability. In the former version, the top speed was 800,000 newsletters per day, while in the new updated version, the speed could reach 1,000,000 newsletters per day, which has dramatically raised the marketing efficiency.
Right now, 9 months from software planning to the releasing, we were proud of announcing that the most influence upgrade in iKode company's history had complete. Review the whole experiences, the whole company immersed into a festival atmosphere. We knew that all our effort would meet the autumn harvest. The brilliant future were waiting for us.
Posted by PHPKode at 08:43